Why agencies are productising GEO audits
Clients are asking. CMOs see competitors mentioned in ChatGPT and want to know why they are not. The agencies that can answer that question — with evidence — are winning new retainers.
A simple service ladder
- One-off audit — a fixed-price diagnostic that becomes a roadmap.
- Quarterly readiness reviews — recurring revenue, light delivery cost.
- Embedded GEO retainer — implementation alongside the audits.
What to put in the deliverable
- A branded executive summary your client can forward to the CMO.
- A pillar scorecard (technical, visibility, citations, content, trust).
- A prioritised roadmap by owner and effort.
- The raw evidence behind every score, on demand.
How to sell it
Lead with a free sample report. Show, don't tell. Then quote the productised price for their domain.
AE
Written by
Ampli EditorialThe Ampli team
Field notes from the Ampli team — the operators, strategists and engineers building the answer-engine readiness platform for agencies and in-house teams.